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Give Your Audience What They Expect

In today's world, audiences turn to radio for specific programming. There are too many choices to risk deviating from the format that your audience is used to. If your station is a news station, news is what your audience expects. Unless you are planning a complete format change and are aiming to capture a new audience, do not deviate from this format. You'll lost your audience for sure! If your station is country formatted, if you start adding anything other than country, you'll probably lose your audience! Minor format modifications are necessary and usually safe to implement but don't go too far. Here's an example, my station Edgewater Gold Radio has been playing solid oldies for 17 yea

Paul Simon Donates Proceeds to San Francisco Parks Alliance

Paul Simon is working to protect our natural resources. Proceeds from his San Francisco performance will go towards some environmental organizations. Here's the story from RTT News. Paul Simon has announced that all proceeds from his performance at San Francisco's Outside Lands Festival will go to the San Francisco Parks Alliance and Friends of the Urban Forest. These two local environmental organizations are working to protect natural resources and invest in the community. Simon said he is looking forward with great anticipation to playing at Golden Gate Park this summer. "This will be my first appearance there, and it's an honor to join the long line of musicians who've given the park its

Avenger Stars Sing Parody of Billy Joel Song.

The film "The Avengers" will be opening this weekend and stars from the show join Jimmy Fallon to sing a parody of Billy Joel's We Didn't Start The Fire. Here's the story from RTT news. Stars of the film Avengers: Endgame assembled on "The Tonight Show with Jimmy Fallon" on Monday to sing a parody of Billy Joel's 1989 hit "We Didn't Star the Fire." "Tony Stark, Iron Man/Nick Fury has a plan/Big shock, Pepper Potts/Arc reactor core," the team consisting of Robert Downey Jr., Chris Evans, Chris Hemsworth, Mark Ruffalo, Brie Larson, Danai Gurira, Karen Gillan, Jeremy Renner, Don Cheadle and Paul Rudd sang. Jimmy Fallon also joined them in the NBC late-night show.

John Fogerty Questions Credence's Stop Touring Date

Here's the latest from RTT News regarding Credence's date to stop touring as Credence Clearwater Revival. Former Credence Clearwater Revival frontman John Fogerty has questioned the timing of his former bandmates' announcement that they plan to stop touring as Credence Clearwater Revisited. CCR drummer Doug Clifford and bassist Stu Cook revealed plans to stop touring just as Fogerty was launching his new Las Vegas residency. "Isn't that funny?" Fogerty told Rolling Stone. "They could have said it two weeks ago or the day after next week. But it's them dogging my career, so it's not unusual." The comments from Fogerty come even though Cook recently told Billboard the surviving CCR members hav

Weekend Programming on Edgewater Gold Radio

Edgewater Gold Radio has been playing a large variety of oldies from the 50s through the 80s since 2002. During the week, we play music from all four decades with a few tunes from the 90s. On the weekends our formats concentrates only on the 60s and 70s. The reason, is so that our core listeners can enjoy the music they remember most. We also feature classic disco every Saturday night starting at 7PM Eastern Time. That time period was very memorable for me. Going to the clubs, dancing and hearing that pulsating beat was part of almost every weekend. I've dedicated five hours of classic disco every Saturday night, You can join us every week as we re-live those great memories. Edgewater Gold R

James Taylor Has a Las Vegas Residency

James Taylor is still around and doing great. He'll be doing a Las Vegas residency beginning today! Read the full story from RTT NEWS. Earlier this month, folk-rock icon James Taylor announced his first-ever Las Vegas residency, slated to kick off at The Colosseum at Caesar's Palace on Wednesday, April 17. In a recent interview with Entertainment Weekly, the singer revealed that it was Garth Brooks who recommended the idea to him, saying, "He thought I'd love it and he had been really surprised by it [during his residency]." The 12-date residency, scheduled to run through April and May, will witness the return of the singer's infamous One Man Band drum machine on a custom-built stage. "This

Edgewater Gold Radio will Offer Underwriting Hours

Advertising on Internet only radio could be kind of tricky. Audiences are world wide. It's difficult to get local business to sponsor a station goes covers the world even if it broadcast local event information.. Another issue is determining whether or not the agreement with your service provider allows any kind of advertising. My service provider is Live 365. My agreement covers Royalty payments but there are some restrictions. I cannot run full blown commercials. I run scheduled network commercials which is part of my agreement. I can offer underwriting. Businesses will pay a fee and sponsor an hour of programming. My plan is to target DOT COM companies or any business that offers onlin

Diana Ross Still Going Strong

If you're a fan of Diana Ross and think she's enjoying a quiet retirement, think again. She is alive an well and her music is still making history! Here's the latest on Diana from RTT News. Diana Ross made history once again when in just 7 weeks, the new remix of "The Boss 2019" hit No. 1 on Billboard's Dance Club Songs Top 50 Chart. "The Boss 2019" is Ross' fourth remix in a row to go No. 1 and reaches the top during the 40th anniversary of the original version hitting No. 1 on the same chart. The success of "The Boss 2019" continues to illustrate the unprecedented star-power of Ross as a trailblazer and legend in the music industry. Considered one of the most influential recording artists

The One and Only Cher is Taking Over the Tonight Show!! For One Night

April 15th will be a special evening on the tonight show. The one and only Cher will be the star! Here's the story from RTT News! "The Tonight Show Starring Jimmy Fallon" will have a special episode dedicated to Cher on April 15. The pop culture icon is the only artist ever to have a #1 single on a Billboard chart for six consecutive decades (1960's-2010's). Cher will be joined by the stars of the Broadway musical "The Cher Show" - Stephanie J. Block, Teal Wicks and Micaela Diamond - for an hour of talk, music and fun. In addition to chatting with Fallon and with the three women who portray her on stage, Cher will perform "Turn Back Time" with Block and "You Haven't Seen the Last of Me" with

George Harrison's Angry Telegram to Nixon Uncovered

Here's the latest from RTT news on the unearthing to George Harrison's angry telegram to Richard Nixon in the 1970s. Read all the details here! Author and Beatles researcher Chip Madinger has unearthed an angry telegram that George Harrison sent to U.S President Richard Nixon in the seventies. Madinger discovered that letter while researching his 2015 book, Lennology: Strange Days Indeed. The lead guitarist of the Beatles wrote the letter to Nixon as he was denied an extension to stay in the United States after he came to the country in March 1973 for the Apple meetings and to work on a Ringo Starr album, Madinger told Billboard. The telegram, addressed to "President Richard Nixon, White Hou

Mick Jagger Recovering From Heart Surgery

Here's the latest from RTT news regarding Mick Jagger's recovery. Rolling Stones frontman Mick Jagger is recovering from successful heart valve replacement surgery. "Thank you everyone for all your messages of support, I'm feeling much better now and on the mend - and also a huge thank you to all the hospital staff for doing a superb job," the rock star tweeted on Friday. "Mick Jagger has successfully undergone treatment. He is doing very well and is expected to make a full recovery," the band's spokesperson Fran Curtis said in a statement. The 75-year-old rocker underwent a heart valve procedure called a transcatheter aortic valve replacement at a New York Hospital, Billboard reported.

Mick Jagger To Have Heart Surgery Friday

Here's the latest from RTT News on the condition of Mick Jagger. Mick Jagger, whose illness resulted in The Rolling Stones postponing the North American leg of their "No Filter" tour, will undergo surgery to replace a valve in his heart, the band has confirmed. According to Rolling Stone magazine, the procedure will take place on Friday in New York and Jagger is expected to make a full recovery and return to touring this summer. The band tweeted on Saturday about its decision to postpone shows in the U.S. and Canada due to Jagger's health. "Mick has been advised by doctors that he cannot go on tour at this time, as he needs medical treatment," the band posted. "The doctors have advised Mick

A New Album By STING!!

Here's the latest from RTT news regarding the release of Stings new album. Sting has announced that his new album, My Songs, will be released on May 24. The album is comprised of the 17-time Grammy Award winner's most celebrated hits from his unparalleled career. My Songs will be released in multiple formats, including a deluxe edition featuring bonus content. Speaking on his approach to the album, Sting said, "'My Songs' is my life in songs. Some of them reconstructed, some of them refitted, some of them reframed, but all of them with a contemporary focus." Since forming The Police in 1977 with Stewart Copeland and Andy Summers, Sting has evolved into one of the world's most iconic artists,

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